In September 2024, PT Kopi Bali Nusantara, one of Indonesia’s leading coffee producers, had the prestigious opportunity to participate in the Indonesia Coffee Festival held in Bratislava, Slovakia. This event was an important platform for Indonesian coffee industry players to showcase the quality and uniqueness of Indonesian coffee to the global market, and PT Kopi Bali Nusantara arrived with a selection of their premium products that captured the attention of many visitors.
As part of their participation, PT Kopi Bali Nusantara brought 300 kg of green beans (raw coffee beans) and roasted beans in various varieties, all sourced from the renowned coffee plantations of Bali. These coffees were not just products but embodied a long tradition, sustainability practices, and exceptional quality that Bali’s coffee is known for.
Upon arriving in Bratislava, PT Kopi Bali Nusantara was welcomed with great enthusiasm. The festival attendees, including roasters, distributors, and coffee enthusiasts from around the world, were eager to taste and learn more about Indonesian coffee, particularly the distinctive flavors of Bali coffee. PT Kopi Bali Nusantara’s booth quickly became one of the busiest spots, with visitors drawn to the rich, aromatic scents of Bali coffee and the exquisite taste profiles it offered.
The visit was not only a product promotion but also an educational opportunity to introduce Bali’s coffee and Indonesian coffee culture to the world. PT Kopi Bali Nusantara hosted several cupping (tasting) sessions where visitors could sample a variety of their coffees. The unique flavor of Bali coffee, characterized by tropical fruit, floral notes, and subtle spice undertones, impressed coffee experts and visitors alike.
Furthermore, much attention was given to sustainability practices employed by PT Kopi Bali Nusantara in their coffee production. Through eco-friendly and sustainable farming methods, PT Kopi Bali Nusantara strengthened the positive image of Indonesian coffee. This approach also paved the way for new partnerships and opportunities for Bali coffee in the expanding European market.
Building Networks and Positive Image
In addition to showcasing their products, PT Kopi Bali Nusantara had the opportunity to expand their network with various players in the global coffee industry. They not only successfully introduced their premium coffee but also helped build Indonesia’s image as a top coffee-producing nation, with a quality that can compete with the world’s biggest coffee producers.
Overall, PT Kopi Bali Nusantara’s participation in the Indonesia Coffee Festival in Bratislava in September 2024 proved to be a highly successful venture. The company’s presence at the event was not just about promoting their products but also about opening new export opportunities and strengthening Indonesia’s position as one of the world’s finest coffee producers. This event will hopefully serve as a stepping stone to further increase the global exposure of Indonesian coffee and expand the international market for Indonesian coffee farmers.
